Monday, August 26, 2013

Websites on a Budget coming in September

If you need to just get a website going and prefer to skip all the background knowledge then Websites on a Budget is the session for you. Websites on a Budget presents a recipe to help small businesses build their own website. Here's feedback from the last  session.
I have no techiness in my body. If I can do it.... anyone can do it
People don't realize that they can get all this in such a compact time. They tend to assume that ... a number of weeks or days .... [you can] build a fully functioning website

The Websites on a Budget session walks you through all the steps to getting a website live on the internet. We'll also talk about what to do next after getting your website up.

This works well with the Technology behind online marketing.

Thursday, August 22, 2013

Upcoming Sessions: HTML5, Business Model Creation and the Tech of Marketing

Some of our upcoming sessions will touch on less techie topics (for the hard-core developers out there, don't worry only a few) but not before we get the HTML5 session out the door. Look out for The Technology Behind Online Marketing and the Business Model Creation Primer this September.

HTML5 Essentials is next
Most of our own learning about Tutorate has come through conversations with our participants. As we learn more about their interests we begin to figure out what will work. In fact, the majority of our knowledge sessions have been developed through these kinds of conversations.

The majority of our knowledge sessions have been developed through ... conversations.

Knowledge Sessions on Tools for Marketing and Business Model Creation

Our most recent conversations have led to two new sessions, the Technology Behind Online Marketing and the Business Model Creation Primer. In a conversation last week I was sharing about the methodologies I'm using to "experiment" with business ideas, we discussed ideas about business model creation from Alex Osterwalder and Customer Development from Steve Blank. In fact I've been encouraged to do a session on the topic. 

Since I'm not the expert on Business Model Innovation it will take the form of sharing the principles of the approach, what I've been doing and how it can help others. The process has been hugely useful to us and based on recent conversations, there are others who will find our experience valuable. So we're going to do this. 

September 12, 2013 will be our first ever "Business of Tech" session where we look at an approach to Business Model Creation

The Technology Behind Online Marketing came from a different space. There's a lot of mythology floating around the internet about technology and how it magically makes all marketing better. This session doesn't claim to teach marketing, instead it's an exploration of the tools that we think should be part of a digital marketer's "toolbelt". We also strive to help you with your understanding so you don't get bamboozled by the next magic peddler.

Stay tuned. There will be more from Tutorate.

Wednesday, August 21, 2013

Primer on Google App Engine Python, Filling the GAPP

Was that title corny? Anyway.... continuing our focus on Tutorate Local our next session will be on Google App Engine. GAPP stands for Google App Engine Python Primer.

This one is aimed squarely at developers. Among the attendees will be fellows from the Code for the Caribbean project. As usual we're looking forward to the session and the tweets from the participants speak for themselves: